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Superugby
Origami Migration

Rugby Top League Package

Superugby is an international rugby competition that started in the year 2010. Originally limited to teams from the Southern Hemisphere, in 2016 Japan was invited to participate. Argentina was too! And we couldn't be happier with the coincidence. To celebrate this, we created a short film where paper origami cranes come alive and fly up from the South, to be received the mesmerizing contrast of tradition and modernity that is Tokyo.
We designed the official broadcasting package (Opening, Endings and IDs) that is part of the world feed and is broadcasted in over 50 countries including Japan and Argentina.

Client: Superugby
Product: Superugby Show Branding
Concept, Production, CG: Onesal